Writing for Online News

"[News Web sites] need to reformat for the Web medium," she said. "But, users who are very interested in an article will read through it, even if it is presented as a wall of text. So the print format is not the worst for these very motivated users."

Every item on a news Web page needs precise and thoughtful editing, dan sebaiknya memiliki:

  

• bulleted items
  
• subheadlines
  
• tighter writing (increase comprehension)
  

users will read only the two-to-three words of a headline

Coyne's top three suggestions for online news designers are:
 present text in a way that is easy to scan on the Web
 create a simple navigational structure
 replace useless graphics with useful ones or with white space.



The types of images that get attention share these attributes:
 Related to the content
 Clear
 Feature approachable people (clearly can see faces; people shown are smiling/looking at the camera)
 Feature areas of private anatomy.